Linda V Wright | Crimson

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Just as Linda’s approach to androgynous clothing, for her, the boundary between bespoke and high fashion also blurred. She would wear Gucci loafers one day and opts for a pair of John Lobb in another day. And she uses blue jeans and pair with her chocolate silk velvet jacket from Henry Poole!

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Linda V Wright

When travel to Paris, there are some places that the worldwide fashion & style enthusiasts would all plan to visit and revisit. Having breakfast in Café de Flore in the early morning before it gets a bit congested. Taking a stroll within the Jardin du Luxemburg and the near-by neighbourhood. Visiting the not-far-away Le Bon Marche to check out the latest collections on the rack while posting some Instagram feed of their iconic escalator. Of course, visiting CRIMSON is also part of this “must-do” list.

To introduce CRIMSON to someone who has never been there before, I’d say it was like a couture-level Uniqlo. Giving the plenteous colour options, they offer with their top-quality cashmere, silk, and wool products. They are mainly cashmere sweaters, ponchos, socks, and scarves.

 The soul of CRIMSON is Linda V Wright, an American-born Parisian in her seventies. If the name doesn’t ring a bell somewhere, you still presumably have encountered her pictures on Pinterest of Paris street style. Linda’s magic is to spellbindingly turn a set of essential pieces into an effortlessly chic look. Scanning her outfit from top to toe, you wouldn’t see any excess. Most of the days, it was just a mono-colour cashmere rollneck, vintage jeans, leather boots or velvet slippers. With the décor of a Sabina Savage silk stole or a Begg &Co’s polka point cashmere scarf. It was her profound understanding of the fabric & colour that makes her a master of composing a look. And her everyday looks are different, according to the theme of her mood for the day.

CRIMSON PARIS

Talking back to a few paragraphs ago, I said CRIMSON is like a couture-level Uniqlo. Well, maybe I shouldn’t arbitrarily relate the legendary boutique with any irrelevant mass-market names. So please allow me to correct myself – CRIMSON is just CRIMSON. Meanwhile, in my eyes, CRIMSON equals to Linda V Wright and her hard-working ladies on the shop floor. 

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Beyond Retailing | 零售之上

Hard-working, that’s the vibe I detected l from spending a few hours in the boutique. Every morning from 10 o’clock, Linda would arrive at the store and start the day with ladies who work in the boutique. Greeting customers, figuring out what do they need and strive to meet, if not surpass their expectations. Of course, no matter how stylish the shop owner is, the endless tiding up routines are still inevitable. Not to mention all the other hassles of running a retail store. To fetch a cashmere poncho on the rack, I witness her climbing on a tall ladder by herself. And She pays close attention to everything in the store and promptly guides the ladies to respond. Even for details like adjusting a sleeve for customers, she would do it in person. You can tell that she takes her boutique very seriously by not taking herself too seriously. Eventually, at around 8 pm, Linda would finish her day of work, and start searching for a good glass of wine to comfort the fatigue. Yes, the exhaustion, which is hard to escape for people who work in retail.

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1 Comment
Carla
Carla
11 months ago

Facile essere eleganti con 💸💸💸 in tasca.
Questa indossatrice ha grande stile….ed ha soprattutto una figura che valorizza in modo eccellente questo genere di abbigliamento…come tutte le indossatrici…non sono donne scelte x caso.